Big data: Crunching the numbers | The Economist
Terrific article explaining the impact of high performance computing on Banking and customer data.
It’s got two magic ingredients for me, lots about IBM’s Watson, my HPC hero machine, and great facts about Tesco’s clever (but maybe a bit creepy) customer offers.
Take a look and decide for yourself
Being a case study for an IT vendor
Last Friday Mantis PR was given a guest post opportunity on Public Sector comms blog Comms2point0
It’s run by two great exponents of communications in the Public Sector, Dan Slee and Darren Caveney, who are based in the West Midlands. It’s well worth checking out and subscribing to the RSS feed, there’s a lot of healthy debate and best practice writing on getting ahead in our sector’s PR practices and methodologies. I also like it for balanced views on the usefulness of various social media tools.
Our post was about becoming a vendor case study, and how it can be much more productive for your PR results than you might think. Trying to arrange case studies can be the trickiest part of our role as vendor PRs, but when it happens, it’s always worthwhile for both parties. Check out the post and give us your views. And apologies if your name is actually Jeff.
IBM CEO Study 2012 infographic (by IBM UK Research)
Cool research from IBM, presented nicely, on what’s going on in a CEOs mind.
NB it doesn’t cover vital CEO issues such as how to improve golf swing, what sort of biscuits to have with one’s tea break, and which UK festival has the best lineup this year.
The Bullshit Way to Approach a Blogger
I recently received the following email:
That’s the full email in its entirety. And there is so much wrong with this approach that it’s hard to know where to start.
